As you can see, Elliott sent this email over a week ago asking me to put something together that would help reps establish a personally meaningful goal and a plan to reach it, so that they'd stop "just chasing quota".
As you can see, Elliott sent this email over a week ago asking me to put something together that would help reps establish a personally meaningful goal and a plan to reach it, so that they'd stop "just chasing quota".
1: SEPARATE BASED ON WILL: email all of your people with a growth opportunity that is OPT-IN. Create list of those that OPTED-IN and those that didn’t.
I connected two exceptional people and got a message saying "they were incredible, grateful".
What's interesting is they have been exceptional year after year since they were young?
Have you done anything exceptional?
If no, and you've been in sales for 5 years, you probably won't next year.
5 years is half a decade. That'll shape your identity, thinking patterns and guarantee same results.
How long do you marinate chicken for it to get all the flavour? 2-4 hours?
After 5 years, if someone bit into you how much would you taste of mediocrity?
Get the point? The next 5 years will go even faster and you'll land on the decade line.
What do you think the top 5 regrets are for 30 year olds when their 20s die?
I'll guess but write what you're afraid of regretting:
1. Stayed comfortable and didn't invest in myself
2. Didn't take enough risk
3. Did not have enough fun
4. Didn't take on a goal audacious enough
5. "I DIDN'T LIVE LIFE TO THE FULL ENOUGH!"
I believe that you can become exceptional but it's statistically unlikely.
Those that make it are ON FIRE, FULLY ALIVE and are DO OR DIE.
If you want to become those things, that's the first step.
If you read on, it might help you take the first step.
Your scorecard does not lie. Look at your results for the past 5 years. Think about your growth over the past 5 years. Do you have 5 years experience or do you have 1 year experience 5 times? Have you been getting incrementally better? Have you ever had a breakthrough year? What will be different in your 6th year?
If I told you that five years is only 1,825 days, would you forgive yourself for burning them?
They got you here, so maybe they were well spent and this is the WAKE UP you needed.
Don't let the feeling of your "I'm done saying setting a goal, adjusting it or giving up" go to waste.
Maybe you being an exception to the rule of exceptional people could inspire someone else one day?
Maybe just be curious, think "what if" and talk to people who help people change their life for a living?
A friend shared a smart article with me because he knows I’d love it.
Have you seen at OpenAI that what looks like “salespeople” have the title “GTM”?
35 working days (excluding weekends and federal holidays) between Nov 10 2025 and Jan 1 2026.
On a Google hangout today: "I noticed today how focussed I was on the sale rather than helping".
I was speaking with an engineer friend the other day.
He said, “If I build a bridge that collapses, I’m done". He does good work.
